Auto Communication Template Variables
Auto Communication Template Variables allow you to personalize automated emails, SMS messages, and other communications in Prado Admin. These variables dynamically pull specific customer or order information, ensuring that your communications are tailored and relevant.
You can find and manage Auto Communications under Marketing > Auto Communications in Prado Admin.
Using Template Variables
When creating or editing an Auto Communication, you can include variables in your message templates. These variables will be automatically replaced with corresponding data when the communication is sent.
For example:
- Using the variable
{customer-first-name}in your email will insert the customer’s first name into the message. - Including
{total-amount}will display the total amount of the customer's order.
This helps make your communications more engaging and customer-specific.
Available Variables
A comprehensive list of all available template variables, along with their definitions, is maintained in a Google Document. This document outlines:
- Variable names.
- The context in which they can be used (e.g., customer details, order details, etc.).
- A brief description of the data each variable represents.
All Variable Templates
Customer Variables
| First Name | {customer-first-name} |
| Last Name | {customer-last-name} |
| {customer-email} | |
| Phone Number | {customer-phone-number} |
| Customer Number | {customer-number} |
| Customer total discounted amount | {lifetimediscount-discount-amount} |
Other Variables
| Shorter/more-human readable ID for the order | {external-order-id} |
| Full GUID-based ID for the order | {internal-order-id} |
| Date the customer placed the order | {order-date} |
| Date the order is to be fulfilled | {fulfillment-date} |
| Total amount (subtotal + taxes & fees) | {total-amount} |
| Store/location name where the order was placed | {store-name} |
| Order Classification - one-time order, subscription order, or subscription renewal order | {classification} |
| Number of order in specific classification - ex: if the value here is "3" and the {classification} is "one-time order", that means this is the customer's 3rd one-time order. | {classification-index} |
| Number of overall order - ex: if the value here is "5", that means this is the customer's overall 5th order | {total-index} |
| Order Number | {order-number} |
| Fulfillment Status - paid, packed, fulfilled, closed | {fulfillment-status} |
| Date payment was captured | {paid-date} |
| Method of fulfillment - pickup, scheduled delivery, store delivery, shipping | {fulfillment-method} |
| Number of fulfillment method in specific classification - ex: if the value here is "3" and the {fulfillment-method} is "pickup", that means this is the customer's 3rd pick-up order. | {fulfillment-method-index} |
| Day of the week fulfillment is scheduled | {fulfillment-dayofweek} |
| Customer selected fulfillment time for pick-up orders/ delivery time | {fulfillment-time} |
| Date an order is marked as fulfilled | {fulfilled-date} |
| Date an order is canceled | {canceled-date} |
| All items included in an order | {items} |
| Last 4 digits of the card used for an order | {payments} |
| Delivery fee amount | {delivery-fee-amount} |
| Delivery tip amount | {delivery-tip-amount} |
| The customer’s full delivery address (street, city, state, ZIP). | {delivery-address} |
| Total amount discounted from promotion codes per order | {promotion-discount-amount} |
| Loyalty points spent on order | {loyalty-points-spent} |
| Total tax amount from order | {tax-amount} |
| Total discounted amount from active subscription | {activesubscription-discount-amount} |
| Total amount discounted from customer referral for order | {customerreferral-discount-amount} |
| Total amount discounted from order tier subscription | {ordertier-discount-amount} |
| Total amount discounted from subscription | {subscription-discount-amount} |
| Total order amount after discounts | {total-amount} |
| The discount amount from complimentary items. | {compeditem-discount-amount} |
| The order total before taxes and discounts. | {subtotal-amount} |
| The value of loyalty points applied. | {loyalty-points-applied} |
| The name of the store fulfilling the order. Relevant for pickup orders. | {store-name} |
| The store’s full address (street, city, state, ZIP). Relevant for pickup orders. | {store-address} |
| The store’s contact phone number. Relevant for pickup orders. | {store-phone-number} |
Subscription Variables
| Subscription Number | {subscription-number} |
| Subscription Name | {subscription-name} |
| Shorter/more-human readable ID for the subscription | {external-subscription-id} |
| Full GUID-based ID for the subscription | {internal-subscription-id} |
| Shorter/more-human readable ID for the subscription instance | {external-subscription-instance-id} |
| Full GUID-based ID for the subscription instance | {internal-subscription-instance-id} |
| All items included within the subscription | {items} |
| Unavailable items included in an order | {unavailable-items} |
| Available items included in an order | {available-items} |
| Method of payment used toward subscription/order | {payment-method} |
| Error reported if payment fails | {payment-error} |
| Error reported if order is not able to be created | {order-creation-error} |
| Date/Time that customer needs to update subscription by | {order-lock-time} |
| Date/Time that subscription orders will be created/charged | {order-process-time} |
Refund Variables
| Date refund is issued | {refund-date} |
| Total amount of refund | {refund-amount} |
| The refunds made to each specific tender on an order - ex: a refund could comprise multiple tenders, say $10 back on a card and $5 back in cash. The deposits would be $10 - card, $5 - cash. | {refund-deposits} |
| Items included in refund | {refund-items} |
Example Usage
Email Template:
Hi {customer-first-name}, Thank you for your recent order with us! Your order total is {total-amount} and will be delivered on {fulfillment-date}. If you have any questions, feel free to reach out to us. Best regards, The [Your Store Name] Team Resulting Email:
Hi Sarah, Thank you for your recent order with us! Your order total is $45.99 and will be delivered on January 10, 2025. If you have any questions, feel free to reach out to us. Best regards, The {store-name} Team Tips for Success
- Always preview your messages to ensure variables are pulling data correctly.
- Use variables sparingly to avoid overwhelming the recipient with too much dynamic content.
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Refer to the Google Document for accurate and up-to-date variable names and definitions.
Need more help? Send us an email at support@getprado.com and we'll be happy to assist you!
